Our work speaks for itself.Discover Estate Sales is gearing up to become the go‑to spot for finding estate sales by location — but while the website is still under construction, the brand identity has already started taking shape. That’s where I stepped in.
For this project, I explored logo concepts, refined the strongest directions, and built out a full brand identity that captures the heart of estate‑sale culture. My goal was simple: keep the charm of vintage typography and classic signage, but give it a fresh, modern twist that feels clean, approachable, and ready for today’s digital world.
Below, you’ll see the evolution — from early sketches to polished marks to a fully realized brand system. Think nostalgia, but with a crisp new edge.
Logo Variations